From the latest round of research on The Motor Company™, aka Harley-Davidson™…
Never bet you thought you’d hear this from Harley-Davidson™ dealers…
Harley-Davidson™ Inventories High :glare:
“We’re definitely not getting above MSRP, but we're also not way below."
“The number of bikes available has really allowed the customer to shop around for the cheapest deal.”
Harley-Davidson™ Pricing Continues To Be Weak
“With so many bikes out there now, our selling season has shrunk and prices have gone down because customers know they can wait to buy a bike."
“We try not to give away anything, obviously, but we do what we have to do to make the sale.”
Demand For Used Harley-Davidson Motorcycles™ Mixed :huh:
“The trade-in values are getting lower now, so we can sell them for cheaper and still take a good profit cut.”
“A used bike plus a warranty has to be cheaper than a new bike that comes with a warranty or else it just doesn't make sense.”
But T-shirts and Trinkets Still Doing Well :wub:
“We always do well with P&A and motorclothes, especially at the start of riding season when people want fresh gear.” (editorial - Perhaps The Motor Company™ faithful should look into buying a Maytag or Whirlpool to stay fresh all season long???)
Never bet you thought you’d hear this from Harley-Davidson™ dealers…
Harley-Davidson™ Inventories High :glare:
“We’re definitely not getting above MSRP, but we're also not way below."
“The number of bikes available has really allowed the customer to shop around for the cheapest deal.”
Harley-Davidson™ Pricing Continues To Be Weak
“With so many bikes out there now, our selling season has shrunk and prices have gone down because customers know they can wait to buy a bike."
“We try not to give away anything, obviously, but we do what we have to do to make the sale.”
Demand For Used Harley-Davidson Motorcycles™ Mixed :huh:
“The trade-in values are getting lower now, so we can sell them for cheaper and still take a good profit cut.”
“A used bike plus a warranty has to be cheaper than a new bike that comes with a warranty or else it just doesn't make sense.”
But T-shirts and Trinkets Still Doing Well :wub:
“We always do well with P&A and motorclothes, especially at the start of riding season when people want fresh gear.” (editorial - Perhaps The Motor Company™ faithful should look into buying a Maytag or Whirlpool to stay fresh all season long???)